Forbes contributors publish independent expert analyses and insights. Creator of Emma's Edition & the Creative Edition Podcast. Are you a brand-new creator? It can feel daunting to start creating ...

Caitlin O'Kane is a New York City journalist who works on the CBS News social media team as a senior manager of content and production. She writes about a variety of topics and produces "The Uplift," ...

The roaring influencer ecosystem could exceed half a trillion dollars by 2027 — but its biggest stars say it’s tougher than ever to stay on top: “Everything is becoming really fragmented and niche ...

Since its controversial start as a ratings platform for Harvard students, Facebook transformed into the metaverse monolith it is today, with over 3 billion monthly active users. Digital creators on ...

TikTok has moved well beyond its roots as a short-form video app. It now serves as a search destination where people turn for answers, ideas, and products. Creator Search Insights gives creators and ...

AI is rapidly making huge leaps forward with video production — and for those who know how to harness its power, it can be an extremely lucrative tool. Helping in this regard is New York and London ...