How are token-based advertising systems transforming digital marketing? Learn how blockchain tokens reward user attention, ...

Video game players face a plethora of ads in games, from billboards on virtual streets to soft drink machines. Now the industry has a new target in mind--video game spectators. As the video game ...

Lagging far behind Yahoo! and Internet leader Google, Microsoft is making a big push to attract more online advertising. Microsoft, the world's largest software company, wants to become the world's ...

The whole IT industry has high hopes for mobile advertising, but it’s still in its infancy and has many hurdles to overcome before it can deliver on lofty promises of billion dollar revenues, ...

University of Sheffield provides funding as a founding partner of The Conversation UK. Google’s dominance as the most visited website has been undisputed since it rose to prominence as the leading ...

CANNES, France (Reuters) - User-generated content moved further into the commercials market on Wednesday when a Dutch-based advertising start-up launched an online studio production platform to tap ...

In the most recent analysis presented by Report Ocean entitled Japan Internet Advertising Market Analysis and Forecast of Key Trends from 2023 to 2031, the industry is currently undergoing substantial ...

Washington's new digital ad tax risks $1B revenue amid legal and compliance issues. Comcast lawsuit claims tax violates the Internet Tax Freedom Act by targeting e-commerce. Small businesses face ...